Most LinkedIn recruiters don’t look past the first 40 applicants, so just having a lot of keywords in your profile will not be enough on its own. In fact, stuffing too many keywords in, especially without integrating them into the rest of the profile, may trip spam detectors and downgrade you. Maintaining a large network of connections and interacting with them routinely is critical to raising your profile. Many people also forget that LinkedIn rewards people for participating in forum discussions, sharing or writing articles on various topics and asking open questions, and you can use these to help improve your network and LinkedIn’s placement of your resume.
- Your title and experience section should be the place where targeted keywords are most present.
- Don’t just connect with people on the LinkedIn site in a non-authentic way, be sure to engage with them as well.
- Make sure you participate in the LinkedIn community frequently so that your profile remains active.
“You can see how many searches you’ve recently appeared in by visiting your profile’s dashboard. When you click on the number, you’ll see where the searchers work, which occupations they hold, and the keywords they searched. This last bit of information can be valuable, as you’ll get a sense of whether you’re using the proper keywords to brand yourself.”