For the past five years, companies have had no problem when it comes to collecting data from their customers. Unfortunately, once they’ve collected this data, they have no idea what to do with it. This is where data scientists come in. In order to ensure that you’re hiring a reputable data analyst, it is best to put an extensive amount of effort into the recruitment process so that you’re gaining team members that know what they’re doing.
Key Takeaways:
- In order to make effective use of data, an organization’s employees must be free to ask the right questions and use data to answer them.
- Poor hiring and management processes can prevent you from recruiting employees able to use data effectively, and stifle any data experts that you do recruit.
- You need to be able to communicate using formats and language choices that your target audience will understand and be receptive to.
“Let me explain this as directly as I can: having data means nothing unless there is a way to present it to decision-makers (check-writers) in a way they understand.”